Posts Tagged ‘segmentation’

Google Analytics Short Tail/Long Tail Segmentation

{ Posted on Jun 02 2010 by admin }
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Categories : davidnaylor
I was just pulled into a conversation with Paul and James about developing a report of some kind in Google Analytics which segments short tail (1-2 words long) and long tail traffic (3 words or more).  The advantage being you ...Read More »

Google Analytics Book Giveaway!

{ Posted on Mar 10 2010 by admin }
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Categories : davidnaylor
No stupid gimmicks like “follow us on Twitter” or “buy us a beer” or anything – we just happen to have a spare copy of the brand new 2nd edition of Brian Clifton’s superb Advanced Web Metrics with Google Analytics ...Read More »

Yahoo Web Page Segmentation: Distinguishing Noise from Information

{ Posted on Oct 11 2009 by admin }
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Categories : thesea
In a recent interview with Priyank Garg, Director of product management for Yahoo! Search Technology, conducted by Eric Enge, we were told that Yahoo breaks pages down into template sections to distinquish between noisy, or boilerplate content, and unique content: ...Read More »