Posts Tagged ‘search-engines’

Why a Search Engine Might Choose Something Other Than Meta Descriptions for Page Summaries in Search Results

{ Posted on Mar 05 2010 by admin }
A misconception about web pages that lingered for a long time on the Web was that most people who visit your web site will enter your site on your home page. Another one is that the meta description you ...Read More »

What Personalization Means to Search

{ Posted on Jan 15 2010 by admin }
I originally wrote the following article a couple of years ago for publication at Website Magazine. It presents one way of thinking about the evolution of search and search engines, and I thought it might be a good idea ...Read More »

5 Reasons to Launch 2010 with SEO Training

{ Posted on Jan 05 2010 by admin }
2010 has just burst onto the scene like a squishy new baby —full of love and excitement and endless possibility, and at the same time terrifying, screaming for your attention and about to consume your life. In order to prepare ...Read More »

What Did Search Look Like a Decade Ago?

{ Posted on Dec 21 2009 by admin }
Search engines have evolved tremendously since they first started appearing on the Web more than a decade ago. I thought it might be fun to take a look back at some of popular search engines of yesterday, and spent ...Read More »

Flights to Chicago: Google Local spam

{ Posted on Dec 08 2009 by admin }
Google local can be a bit of an achilles heel for the search giant. Today, looking for flights to Chicago, Anthony came across this little number (cheers dude!)Firstly, I want a cheap flight to Chicago so I’m not even sure ...Read More »

Searcher Behavior and Search Marketplace Mature

{ Posted on Oct 14 2009 by admin }
If you subscribe to the adage "Lies, dang lies and statistics," maybe numbers aren't worth much to you at all. If you're a search marketer or business owner, numbers likely hold a major stake in the decisions you make every day. For ...Read More »

How a Search Engine Might Analyze the Linking Structure of a Web Site

{ Posted on Aug 31 2009 by admin }
How well do search engines understand the linking structure of a web site? Do they have ways to organize and classify individual links and blocks of links that they see on the pages of a site? Do they ...Read More »

Yahoo! Microsoft Partnership: In Search of a Strong Suit - SEM Synergy Extras

{ Posted on Jul 29 2009 by admin }
Yahoo! and Microsoft announced their long-awaited search partnership today, and the search engine marketing community is all abuzz. Today on Bruce Clay, Inc.'s weekly podcast, SEM Synergy, Yahoo!'s Search Submit program was the subject of the show. Of course, in ...Read More »

Microsoft the Underdog

{ Posted on Jun 24 2009 by admin }
If I asked you 10 years ago "Who is the bully, the giant, the dominant force of the tech world?" what would you have said? You would have said Microsoft without missing a beat. If I were to ask you that ...Read More »

Should Search Engines Refer Searchers to Other Search Engines?

{ Posted on May 01 2009 by admin }
Do you have a favorite search engine? Is there a particular reason why you use the search engine that you do Read more:  Should Search Engines Refer Searchers to Other Search Engines? Read More »