Archive for August, 2009:

August ‘09: Best Search/Marketing Posts

{ Posted on Aug 31 2009 by admin }
Here’s my roundup of the best search/marketing posts I found and read during August. If you’re new to this blog, this is a monthly feature that began way back in 2007. You can find earlier “Best Of”s for each month ...Read More »

SEO Hierarchy of Needs

{ Posted on Aug 31 2009 by admin }
It happens a lot. A company calls Bruce Clay, Inc. to find out what can be done to help them build links / launch a social media campaign / [insert Internet marketing service here]. But after looking at the site ...Read More »

How a Search Engine Might Analyze the Linking Structure of a Web Site

{ Posted on Aug 31 2009 by admin }
How well do search engines understand the linking structure of a web site? Do they have ways to organize and classify individual links and blocks of links that they see on the pages of a site? Do they ...Read More »

Thanks to this Months Sponsors – August 2009

{ Posted on Aug 30 2009 by admin }
I’d like to say thanks to the people who sponsored the blog this month, without them there wouldn’t be regular posts here. Text Link Ads – New customers can get $100 in free text links. CrazyEgg.com – Supplement your analytics with action ...Read More »

Friday Recap - Search on Fire Edition

{ Posted on Aug 28 2009 by admin }
Just when I thought it was time to start saying our farewells, summer's extending its stay for one last smoldering fling. Yes, half of Southern California is ablaze. Google, always up to join the party, 1) set itself on fire, ...Read More »

Google: A 3.5 Star Company

{ Posted on Aug 28 2009 by admin }
Google Maps users have spoken and the verdict is clear: They say Google is a 3.5 star company. I’ve looked at Google’s local business listing many times before, but don’t think I ever noticed so many reviews until today. I’m sure ...Read More »

Engagement Objects: More than Just Cool to Look At

{ Posted on Aug 27 2009 by admin }
SEOs talk a lot about the link economy these days. Web-based businesses should pay attention to links in order to rank. Then again, we hear a lot about community building, too. Social media is a necessary element of customer engagement. So which ...Read More »

Fire at Google HQ in London

{ Posted on Aug 27 2009 by admin }
The fire appears to have started in a BBQ area on the top terrace at the Google HQ on Buckingham Palace Road, which was quickly closed off by 5 Fire Engines and Police. Tweets and Twitpics soon started appearing on Twitter ...Read More »

PPC Educational Resources - SEM Synergy Extras

{ Posted on Aug 26 2009 by admin }
David Szetela, CEO of pay per click marketing firm Clix Marketing, was my guest on SEM Synergy today, and the PPC master had lots to share in the area of PPC campaign planning for seasonal peaks. Actually, he's got lots ...Read More »

Old School Real Estate Online Marketing

{ Posted on Aug 26 2009 by admin }
The National Assn. of Realtors says that 84% of home buyers in 2009 use the Internet to search for homes. It wasn’t always this way. Back in the day, early adopter real estate agencies not only had to market themselves ...Read More »